---
title: "Campaign Targeting"
slug: "campaign-targeting"
updated: 2026-04-14T03:09:07Z
published: 2026-04-14T03:09:07Z
canonical: "developer.upgrade.com/campaign-targeting"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://developer.upgrade.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Campaign Targeting

## Overview

Campaign Targeting lets you deliver personalized promotional pricing to specific customer segments — such as loyalty-tier members or seasonal travelers — with minimal code. You send a campaign code in the order schema, and every `<up-from-pricing>` component on the page updates with the campaign-specific offer automatically.

## How It Works

1. **Create the campaign** in your CRM or campaign system (e.g., "August Special - Gold Membership").
2. **Contact your Account Manager** to configure the campaign on the Flex Pay side.
3. **Send the campaign code** in the `campaigns` array of your `orderInfo` when calling `window.Uplift.Payments.load(orderInfo)`.
4. When a match is found, all `<up-from-pricing>` components on the page render with campaign-specific pricing and promotional messaging.

### Example Scenario

Partner ABC wants to offer a special promotion to Gold Membership users for flights departing between August 1st and August 15th:

1. They create the campaign "August Special - Gold Membership" in their CRM.
2. Their Account Manager configures this campaign in Flex Pay.
3. When a Gold member browses the site, the partner sends the campaign code in the order schema.
4. The customer sees personalized promotional pricing on all `<up-from-pricing>` components.

## Schema

Include the `campaigns` array in your `orderInfo` object. Campaigns are matched in priority order — the highest priority campaign takes precedence.

```
"campaigns": [
  {
    "code": "ABC",
    "order": 1
  },
  {
    "code": "BCD",
    "order": null
  },
  {
    "code": "CCC",
    "order": 2
  },
  {
    "code": "DDD",
    "order": null
  }
]
```

### Priority Rules

| `order` value | Behavior |
| --- | --- |
| Integer (e.g., `1`, `2`) | Explicit priority — lower number = higher priority |
| `null` | Evaluated after all explicitly ordered campaigns, in array order |

In the example above, the evaluation order is: `ABC` (1st) → `CCC` (2nd) → `BCD` (3rd) → `DDD` (4th).

A customer can belong to **multiple campaigns simultaneously**. Flex Pay evaluates them in priority order and applies the first matching campaign — no additional logic required on your side.

## Combining with Promotional Financing

Campaign Targeting works directly with `<up-from-pricing>`. When a campaign match is found and the campaign includes promotional terms (e.g., 0% APR), the component displays the corresponding badge automatically.

```
<up-from-pricing
  price-value="120000"
  price-type="departure_option"
></up-from-pricing>
```

If you need to suppress promo badges for a specific component, set `promo-disabled="true"`.

See [Promotional Financing](https://uplift-docs.document360.io/docs/promotional-financing-v2) for details on promo codes and badge configuration.

## Reference

For the full `campaigns` schema definition and additional examples, see the [Campaign Object documentation](https://uplift-docs.document360.io/docs/resource-objects#campaignobject).